ICL's recent article, "Reality Check: How Grassroots Environmental Organizations Are (or Are Not) Raising Money Online," outlines four common online fundraising strategies with case studies and lessons learned from 16 grassroots organizations. The 12-page report covers the costs, benefits, opportunities, and challenges of online fundraising, and offers up an honest review of the strategies that have been working. A resource page is also included.

This is a free publication. A link to download the PDF file will be emailed to you upon check out.